EXCLUSIVE PANEL VIDEO: Customer Loyalty: How to Improve Retention with AWS, FT Strategies, Microsoft & Just Eat

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  • Artificial Intelligence – The key to knowing your customers. Using AI to understand and anticipate the behaviors of customers in order to serve better, more personal, more relevant experiences that lead to increased loyalty over time.
  • Gaining a 360 view of your customer – Understanding the purchase and consumer journey to help inform investment and service development decisions.
  • Analytics and Digital Transformation – What metrics can you use for measuring that engagement, and what should be outputs/outcomes be?
  • Discussing the importance of consistency, reliability, and ease of use for customer retention.


Moderator: Joost Van Heusden, Sr. Manager Analytics Customer Experience Team, Amazon Web Services

Aled John, Deputy Managing Director , FT Strategies

Gabrielle Davelaar, AI Technical Specialist, Microsoft

Gwenn Réthoret, Director/General Manager, Just Eat

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This video is brought to you by Cloud Tech News in partnership with Digital Transformation Week; a free virtual event exploring DTX strategies for making your digital efforts a success. Head over to the website to explore the next free editions taking place in-person throughout 2022. View website here.

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